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Browsing Category

Finance & Funding

10 posts
  • Finance & Funding

The Real Difference Between Revenue and Profit (And Why Founders Confuse Them)

A person working at a laptop, representing calculating the real difference between revenue and profit
A founder I know told me her business “did $340,000 last year”…
  • Lina McRobert
  • 12/07/2026
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  • Finance & Funding

What Investors Actually Look at Before They Look at Your Deck

A team meeting in a modern conference room, representing what investors actually look for before the pitch deck
A founder friend spent six weeks perfecting her pitch deck before her…
  • Lina McRobert
  • 30/06/2026
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  • Finance & Funding

The Cash Flow Mistake That Kills Otherwise Profitable Businesses

A person holding an open leather wallet, representing the cash flow gap that can quietly sink a profitable business
A client of mine ran a profitable business on paper for three…
  • Lina McRobert
  • 24/04/2026
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  • Finance & Funding

Bootstrapping Your First $10K: Where the Money Actually Goes

A close-up of stacked hundred dollar bills, representing where a bootstrapped first $10,000 actually goes
I had $10,000 saved to start my business and a rough plan…
  • Lina McRobert
  • 17/04/2026
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  • Finance & Funding

Raising a Friends and Family Round Without Wrecking the Relationship

People sitting together at a table in conversation, representing raising money from friends and family
My uncle invested $15,000 in my first business, and for almost a…
  • Lina McRobert
  • 09/04/2026
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  • Finance & Funding

How Much Should You Actually Pay Yourself in Year One?

A person counting dollar banknotes, representing deciding how much to pay yourself in year one
I paid myself nothing for the first eight months of my business,…
  • Mira Layli
  • 27/02/2026
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  • Finance & Funding

Small Business Loans vs. Lines of Credit: What Actually Fits Early-Stage Needs

A laptop on a table, representing researching and comparing small business loans and lines of credit
A founder I advised took out a term loan to cover what…
  • Mira Layli
  • 09/11/2025
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  • Finance & Funding

How to Build a 13-Week Cash Flow Forecast (And Why It Beats a Yearly Budget)

A financial newspaper with a stock chart, representing forecasting cash flow week by week
My annual budget told me the business would be fine that year.…
  • Mira Layli
  • 20/10/2025
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  • Finance & Funding

The Pricing Mistake That’s Secretly a Cash Flow Problem

A pile of twenty dollar bills, representing how underpricing quietly becomes a cash flow problem
I spent months trying to fix a cash flow problem by cutting…
  • Mira Layli
  • 18/10/2025
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  • Finance & Funding

The Business Credit Card Mistake That Costs Founders Thousands

A person holding a black credit card, representing the business credit card mistake that costs founders
I used my personal credit card for business expenses for the first…
  • Mira Layli
  • 18/10/2025
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Business Strategy

  • Two people in a serious discussion at a table, representing weighing whether to decline a revenue opportunity
    How to Say No to Revenue That’s Wrong for Your Business
    • 10/07/2026
  • Four people collaborating around a table with documents, representing studying a competitor's playbook
    Why Copying a Successful Competitor’s Playbook Usually Fails
    • 19/05/2026
  • A dart hitting the exact center of a dartboard, representing the focus that comes from niching down
    Niching Down Feels Like Losing Customers. Here’s Why It’s the Opposite.
    • 02/03/2026
  • A person sitting and reflecting while holding a pen, representing the trap of chasing perfection over shipping
    The “Good Enough” Trap: When Chasing Perfection Costs You the Market
    • 23/02/2026
  • A wooden arrow sign pointing the way on a rocky hill, representing a major strategic pivot
    The Strategic Pivot That Saved My Business (And the One That Almost Sank It)
    • 08/02/2026
  • A diverse team collaborating on a project in an office, representing choosing between growth and survival priorities
    Growth vs. Survival: The Different Playbooks Nobody Tells You to Choose Between
    • 07/02/2026
  • Hosting & Domains

Top 7 WordPress Hosting Providers Worth Actually Considering in 2026

I’ve moved client sites off more hosts than I can count at…
  • Lina McRobert
  • 15/07/2026
  • Hosting & Domains

Headless WordPress: When Decoupling Your Frontend Actually Makes Sense (And When It’s Overkill)

A developer once pitched me on rebuilding a client’s site headless, and…
  • Lina McRobert
  • 15/07/2026
  • Hosting & Domains

AI-Powered Hosting Sounds Great Until You Read the Fine Print

Every hosting provider’s homepage looks the same this year. A glowing chat…
  • Lina McRobert
  • 15/07/2026
wordpress, blogging, writing, typing, macbook, laptop, computer, technology, business, creative, office, desk, working, wordpress, wordpress, wordpress, wordpress, wordpress, blogging, blogging, blogging, writing, writing, writing, typing, laptop, laptop, computer, computer
  • Hosting & Domains

The Hidden Cost of Managed WordPress Hosting (And When It’s Actually Worth It)

A friend forwarded me his hosting invoice last month with one line:…
  • Lina McRobert
  • 15/07/2026
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