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Lina McRobert

47 posts
  • Hosting & Domains

Top 7 WordPress Hosting Providers Worth Actually Considering in 2026

I’ve moved client sites off more hosts than I can count at…
  • Lina McRobert
  • 26/07/2026
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  • Solopreneurship

The Loneliness Problem Nobody Warns Solo Founders About

Six months into running my business alone, I realized I’d gone three…
  • Lina McRobert
  • 27/06/2026
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  • Hosting & Domains

Why 56% of Businesses Are Switching Hosts in 2026 (And What They’re Switching To)

I renewed a hosting plan on autopilot for four years before I…
  • Lina McRobert
  • 21/06/2026
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  • Solopreneurship

Building a Personal Brand Without It Consuming Your Whole Identity

I noticed the shift when a friend asked how I was doing…
  • Lina McRobert
  • 18/06/2026
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  • Startup Fundamentals

The Founder Mistake That Costs the Most: Building Before Selling

I spent eleven months building a product before I sold a single…
  • Lina McRobert
  • 02/06/2026
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  • Hosting & Domains

Does Your Hosting Actually Affect SEO? What’s Real and What’s Myth

A client once asked me if switching hosting companies would fix her…
  • Lina McRobert
  • 31/05/2026
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  • Small Business Operations

How to Build a Customer Complaint Process That Doesn’t Feel Like a Complaint Process

I used to dread the word “concern” appearing in a client email,…
  • Lina McRobert
  • 31/05/2026
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  • Blogging & Content

Repurposing a Single Blog Post Into 6 Pieces of Content Without Hiring Anyone

A 1,400 word blog post took me about four hours to write,…
  • Lina McRobert
  • 18/05/2026
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  • Career

Why “Follow Your Passion” Is Bad Career Advice for Anyone Under 30

A person sitting thoughtfully, reflecting on career direction and passion versus practicality
A 24 year old I mentored spent two years chasing a passion…
  • Lina McRobert
  • 15/05/2026
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  • Solopreneurship

When to Stay Solo vs. When Solo Is Actually Limiting You

I turned down a genuinely large contract, one that would have required…
  • Lina McRobert
  • 11/05/2026
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Business Strategy

  • A wooden arrow sign pointing the way on a rocky hill, representing a major strategic pivot
    The Strategic Pivot That Saved My Business (And the One That Almost Sank It)
    • 16/07/2026
  • A medieval castle with a drawbridge over a moat, representing the real competitive moat small businesses can build
    The Moat Small Businesses Actually Have (It’s Not What the Business Books Say)
    • 16/07/2026
  • A person sitting and reflecting while holding a pen, representing the trap of chasing perfection over shipping
    The “Good Enough” Trap: When Chasing Perfection Costs You the Market
    • 03/07/2026
  • Four people collaborating around a table with documents, representing studying a competitor's playbook
    Why Copying a Successful Competitor’s Playbook Usually Fails
    • 27/04/2026
  • A person sitting quietly in thought, representing evaluating whether a problem is real or just convenient
    How to Tell if You’re Solving a Real Problem or a Convenient One
    • 18/04/2026
  • Two people in a serious discussion at a table, representing weighing whether to decline a revenue opportunity
    How to Say No to Revenue That’s Wrong for Your Business
    • 08/04/2026
  • Startup Fundamentals

The First 90 Days: What to Actually Prioritize When You Launch

I spent most of my first month in business designing a logo.…
  • Mira Layli
  • 05/08/2026
  • Startup Fundamentals

Startup Legal Basics: The 5 Things to Handle Before You Take Your First Dollar

A friend took her first client payment before she’d written a single…
  • Mira Layli
  • 04/08/2026
A person counting dollar banknotes, representing deciding how much to pay yourself in year one
  • Finance & Funding

How Much Should You Actually Pay Yourself in Year One?

I paid myself nothing for the first eight months of my business,…
  • Mira Layli
  • 24/07/2026
A wooden arrow sign pointing the way on a rocky hill, representing a major strategic pivot
  • Business Strategy

The Strategic Pivot That Saved My Business (And the One That Almost Sank It)

I’ve made two major strategic pivots in my business’s history. One of…
  • Mira Layli
  • 16/07/2026
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