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Browsing Category

Hiring & Team Building

10 posts
  • Hiring & Team Building

Contractor vs. Employee: What Actually Determines the Right Call

A founder I know classified a worker as a contractor for over…
  • Lina McRobert
  • 11/07/2026
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  • Hiring & Team Building

Should Your First Hire Be a Generalist or a Specialist?

Woman working on a laptop in an office, representing deciding between a generalist or specialist hire
I hired a specialist first, a genuinely skilled designer, when what my…
  • Lina McRobert
  • 20/05/2026
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  • Hiring & Team Building

The Interview Question That Predicted Performance Better Than Any Other

Woman working on a MacBook in an office setting, representing an interview conversation
I used to ask candidates to describe their greatest strength and weakness,…
  • Lina McRobert
  • 05/05/2026
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  • Hiring & Team Building

Why Your Best Employee Just Quit (And It Probably Wasn’t the Money)

Woman sitting in front of a laptop, representing an employee's last days before leaving
My strongest employee gave notice on a Tuesday morning, and my first…
  • Lina McRobert
  • 11/03/2026
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  • Hiring & Team Building

The First Hire Mistake That Almost Every Founder Makes

Woman working focused at a desk, representing a founder evaluating their first hire
I hired my first employee to take work off my plate, which…
  • Mira Layli
  • 20/02/2026
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  • Hiring & Team Building

How to Write a Job Post That Actually Filters for Fit

Woman writing on a laptop, representing drafting a job post
My first job posting generated 94 applications and exactly two people worth…
  • Mira Layli
  • 08/02/2026
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  • Hiring & Team Building

Firing Your First Employee: What Nobody Prepares You For

Person working on a laptop at a desk, representing a difficult employee conversation
I put off firing my first genuinely poor-fit employee for nearly four…
  • Mira Layli
  • 24/01/2026
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  • Hiring & Team Building

How to Give Feedback When You’ve Never Been Trained to Manage

Woman sitting in front of a laptop in a business setting, representing a one-on-one feedback conversation
I avoided giving direct feedback to my first employee for nearly two…
  • Mira Layli
  • 23/11/2025
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  • Hiring & Team Building

The 30-60-90 Onboarding Plan That Doesn’t Require an HR Department

Small group of coworkers sitting together with laptops, representing a new hire's first days onboarding
My first employee’s entire onboarding consisted of a single sentence: “just ask…
  • Mira Layli
  • 13/11/2025
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  • Hiring & Team Building

Delegation for People Who’ve Never Managed Anyone

Team sitting together at a table working, representing delegation within a small team
I handed my first employee a task with what I genuinely believed…
  • Mira Layli
  • 10/11/2025
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Business Strategy

  • Two people in a serious discussion at a table, representing weighing whether to decline a revenue opportunity
    How to Say No to Revenue That’s Wrong for Your Business
    • 10/07/2026
  • Four people collaborating around a table with documents, representing studying a competitor's playbook
    Why Copying a Successful Competitor’s Playbook Usually Fails
    • 19/05/2026
  • A dart hitting the exact center of a dartboard, representing the focus that comes from niching down
    Niching Down Feels Like Losing Customers. Here’s Why It’s the Opposite.
    • 02/03/2026
  • A person sitting and reflecting while holding a pen, representing the trap of chasing perfection over shipping
    The “Good Enough” Trap: When Chasing Perfection Costs You the Market
    • 23/02/2026
  • A wooden arrow sign pointing the way on a rocky hill, representing a major strategic pivot
    The Strategic Pivot That Saved My Business (And the One That Almost Sank It)
    • 08/02/2026
  • A diverse team collaborating on a project in an office, representing choosing between growth and survival priorities
    Growth vs. Survival: The Different Playbooks Nobody Tells You to Choose Between
    • 07/02/2026
  • Hosting & Domains

Top 7 WordPress Hosting Providers Worth Actually Considering in 2026

I’ve moved client sites off more hosts than I can count at…
  • Lina McRobert
  • 15/07/2026
  • Hosting & Domains

Headless WordPress: When Decoupling Your Frontend Actually Makes Sense (And When It’s Overkill)

A developer once pitched me on rebuilding a client’s site headless, and…
  • Lina McRobert
  • 15/07/2026
  • Hosting & Domains

AI-Powered Hosting Sounds Great Until You Read the Fine Print

Every hosting provider’s homepage looks the same this year. A glowing chat…
  • Lina McRobert
  • 15/07/2026
wordpress, blogging, writing, typing, macbook, laptop, computer, technology, business, creative, office, desk, working, wordpress, wordpress, wordpress, wordpress, wordpress, blogging, blogging, blogging, writing, writing, writing, typing, laptop, laptop, computer, computer
  • Hosting & Domains

The Hidden Cost of Managed WordPress Hosting (And When It’s Actually Worth It)

A friend forwarded me his hosting invoice last month with one line:…
  • Lina McRobert
  • 15/07/2026
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